In order to acquire power, you need to familiarize yourself with
surrounding issues, what is
going on in the world around? Consumers need to share and express what matters to them These demands and values will enable you to evaluate how you can find better
ways to solve problems.
Leadership is developed by expanding in
diversity in consumers
and in order to acquire that focus, needs must be met for consumers, customers and franchise
partners. Therefore you need to get out into the market and listen, observe and learn to follow and
possess a world view from
the consumer’s perspective. The aim is in products to create utility for users and you need to
be the developer, marketer and
publisher to acquire power.
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